Home Business Apple Trails Samsung in Smartphone Market—And Won’t Catch Up in 2018

Apple Trails Samsung in Smartphone Market—And Won’t Catch Up in 2018

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Apple competence make billions on a sale of a smartphones each year, yet Samsung still reigns autarchic in sales.

Samsung finished 2017 with 21.9% marketplace share in a worldwide smartphone market, according to new information expelled on Tuesday by researcher TrendForce. Samsung shipped some-more than 310 million units during a period, according to TrendForce. That was adequate to tip Apple’s iPhone, that cumulative 15.2% marketplace share in 2017. TrendForce didn’t contend how many units Apple shipped, yet a company’s possess sales information over a final 4 mercantile buliding shows iPhone sales in additional of 215 million units.

To be clear, Apple is fighting a tough battle. Samsung sells a accumulation of smartphones that camber all bill levels, including a high-end Galaxy Note 8 and Galaxy S8, as good as cheaper inclination like a Galaxy J. Apple usually sells iPhones, yet a association has stretched a product line to interest to a accumulation of budgets. The iPhone X, for instance, is a flagship model. But a iPhone SE appeals to those on a budget.

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Beyond Apple and Samsung, a TrendForce information clearly shows that Chinese handset makers are entrance on strong. After Apple, Huawei and Oppo, dual Chinese manufacturers, cumulative 10.8% and 7.6% marketplace share, respectively, according to TrendForce. Vivo and Xiaomi dull out a tip 6 with marketplace shares of 6.6% and 6.4%, respectively.

Looking ahead, TrendForce likely that Apple will take some marketplace share, interjection to an expectancy this year of softened handsets and enlargement into India, that will yield a association with a incomparable consumer bottom to target.

Samsung, meanwhile, could have some difficulty in 2018. TrendForce predicts that Samsung’s shipments will dump by 5% in 2018, pulling a marketplace share to 20.3%. Samsung will continue to perform good on a bill side of a market, yet could get strike during a aloft finish where foe is fierce, TrendForce said.

Still, with 300 million section shipments in 2018, Samsung will sojourn a smartphone marketplace leader.