Apple AirPods are India’s ‘favourite’ loyal wireless headphones

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Apple AirPods are India’s 'favourite' loyal wireless headphones

Throughout a year 2019, we’ve seen reports from investigate agencies and predictions from analysts distracted about a extensive sales of Apple’s AirPods in a tellurian marketplace and it appears that in India too, a AirPods have emerged as a highest-selling True Wireless Stereo (TWS) headphones for a year 2019.

As per a latest news from Counterpoint Research, Apple prisoner a limit cube of a Indian hearables marketplace with a 27% marketplace share in 2019. The news claims that a Cupertino-based tech hulk could browbeat a Indian marketplace due to “…factors like a repute as a pioneer, noise-cancelling feature, easy formation with Apple inclination and discerning charging…”

After a AirPods, a second-highest offered truly wireless headphones in India were a Realme Buds Air, as per a report. The association usually has one product in this difficulty that was launched in Dec 2019 and helped a association land a fifth position in a altogether market.

After Apple, audio code Noise has a second-highest marketplace share in India of 12% for a year 2019. Noise’s Shots X1 Air and X5 also among a top-five best-selling TWS models in 2019.

JBL and Samsung ranked during a third and fourth position respectively, with an 8% and 7% marketplace share in 2019.

Giving an altogether discernment into a marketplace of truly wireless headphones in India, a Counterpoint Research claimed that a marketplace has witnessed a 700% expansion in 2019, creation it a fastest-growing marketplace in wearables category.

Commenting on a expansion of TWS market, Research Analyst Shilpi Jain, said, “The accessibility of many affordable inclination by players like Realme, Xiaomi and Noise immediately held consumers’ courtesy with their audio peculiarity and palliate of use. As a India marketplace stays mostly untapped for TWS, a shred binds outrageous expansion intensity and opportunities for new players.”

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